Cushman & Wakefield- Sponsor of the Pulse Blog

The Retail Rebound is Here

Oct 23, 2024
After a period of decline during the pandemic, the retail sector is experiencing a resurgence, with national chains competing for prime real estate as vacancy rates reach historic lows. Retail landlords now have leverage in rent negotiations, and small businesses are struggling to cope with rising rental costs, indicating a shift in the commercial real estate landscape.

Following the pandemic, the industrial sector of commercial real estate surged as consumers shifted to online shopping, expecting deliveries and avoiding in-store purchases. Many believed these changes were permanent, signaling a lasting decline in the retail sector.

However, this week, The Wall Street Journal reports that retail is booming once again, with national chains outcompeting local businesses for prime locations.

“A lengthy stretch of scant new construction of retail real estate, combined with demand from expanding retailers, has reduced a longstanding property glut. Retail availability sits near record lows. Landlords, who struggled for years to fill vacant storefronts, now have the upper hand in rent negotiations.”

Nearly six in 10 small businesses said their rent had increased over the past six months, and nearly  half of independent retailers couldn’t pay their September rent in full, according to a survey by the business-networking platform Alignable, the article reported.

Competition and Market Conditions corporate real estate Cost Management Market Condition
David Harrison