A New Balancing Act: The Art of Corporate Real Estate in the Next Decade

A New Balancing Act: The Art of Corporate Real Estate in the Next Decade


September 2019

Corporate real estate now plays a pivotal role in advancing corporate goals; underpins competitive advantage and, crucially, is at the heart of enabling productive workforces. In this sense, the real estate decisions taken by occupiers have never had greater strategic significance than they do today. An uncertain operating environment when coupled with wide-ranging and game-changing technological disruption, is compelling business to do things differently. In order to further advance their contribution corporate real estate departments will need to find effective responses to emerging issues which will determine not only the shape of the corporate real estate portfolio, but also the ability for that real estate to add value to the underlying business. This panel discussion will explore five future themes centered on -- the productivity push v2.0, new technologies, the rise of space as a service, the role of mergers and acquisitions, and the changing corporate constitution. These themes will shape corporate real estate strategy over the next decade.

Keywords: Technology, Strategy and Leadership, Amsterdam2019

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