Designing Connected Workspaces of the Future and their Relationship with Branding

Designing Connected Workspaces of the Future and their Relationship with Branding


March 2019

What if an organisation's bricks and mortar were able to attract and retain talent, foster a collaborative, productive and creative culture, and facilitate experiences that keep employees and customers coming back? This is the opportunity. But it takes a dramatic change in thinking to get there. This session explores how organisations can redefine their workplaces as assets, by taking a close look at the intersection between brand, space and emotional connection to create real competitive advantage.

Keywords: HongKong2019, APAC, Human Experience

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