We're Lovin' It: McDonald's New HQ Models an Evolving Future

We're Lovin' It: McDonald's New HQ Models an Evolving Future


October 2018

In 2015 Steve Easterbrook took the helm at the world's leading global food service retailer. Charged with transforming the iconic company the decision to move the McDonald's HQ was a highly visible part of the overall strategy. The business changes, combined with leaving a decades-old campus, meant everything was going to be different. Key considerations included: how should the work environment be different to best support the company's new direction? How could the work environment positively influence and reinforce the ongoing culture shift all while the company was undergoing a major transformation? McDonald's leverages technology for its restaurants and wanted to create a smarter experience for the headquarters. When you pair a forward-thinking workplace strategy with a range of smart building resources, the result is a foundation enabling significant culture shift!

Keywords: Boston2018

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