CBRE - Placemaking: Value and the Public Realm

CBRE - Placemaking: Value and the Public Realm


July 2017

Placemaking happens when buildings are transformed into vibrant urban spaces that offer wellbeing, pleasure and inspiration. Its success can be measured by improved lives, greater happiness, and, when done successfully, an uplift in property values. Placemaking has many aspects, of which changes to the public realm are one of the most fundamental. Most cities devote a considerable amount of valuable land to the public realm, and many of the world’s most iconic locations are public spaces.

Keywords: CBRE, placemaking, public realm

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