CoreNet Global Summits offer opportunities for members to network, learn and be recognized for professional achievements. CoreNet Global Summits bring corporate real estate (CRE) professionals together from across and from all aspects of the profession.
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Blurring the lines and transcending the boundaries means that global companies are dealing with different national cultures in countries they do business in, while having various organisational cultures themselves. If culture trumps strategy, as it has been noted in numerous business books, this begs a question: Does national culture trump organisational culture, or is it the other way around? And should global companies design their workplaces for local national cultures or their global organisational culture in mind? This highly interactive session will introduce two cultural frameworks, and will explore their interrelationships and workplace design implications. This fun and playful session will help you learn about various cultural elements and the role they play in workplace design. Understanding both organisational and national cultures, and the role they play in workplace design is key, not only to attract and retain top talent, but also to ensure to build high-performing workplaces from Shanghai to San Francisco.
Keywords: Shanghai2017, 2017 Shanghai Summit, culture, design
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