Megatrends in European Leisure

Megatrends in European Leisure


December 2016

The leisure industry has changed remarkably over the past decade and the next decade will see further changes affecting how we spend our money and leisure time. In an industry that is constantly evolving, professionals are trying to stay on top of the latest trends and predict ways to entice consumers from different generations to part with their money and spend their limited free time at one of their establishments. The future of the leisure industry looks promising. New activities and food styles are constantly being developed and an array of digital aids will help providers and consumers keep up to date with the latest trends. In our third issue of Megatrends in European Real Estate, we look at the increasing cross-over between work and leisure, the impact technological developments will have on our leisure time, and, how diet and health will be influencing our leisure choices.

Keywords: Savills, leisure, customer experience, service, technology, health and wellbeing

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