CoreNet Global Summit, Madrid 2018
Madrid | 25 - 27 September 2018 | NH Collection Madrid Eurobuilding
The largest gathering of corporate real estate professionals in Europe

Sessions

Breakout Sessions

2018 EDUCATION TRACKS


Leadership Development - Leadership Development


Technology - Technology


Young Leader xChange - Young Leader xChange


26 September 2018   |  11:00 - 12:00

Why Change Fails: The Science Behind How People REALLY Work

Science is beginning to explain why, despite all the money, consultants and best intentions, we have trouble merging companies, solving important social problems, and creating new, effective workspaces. We'll dig into the latest research into THE most influential and invisible aspect of how people, communities and organisations actually work, and cover how the science can help us get the experiences and the results we’re after.

26 September 2018   |  11:00 - 12:00

Embracing the Flexible Workspace

What is driving the demand for agile office solutions - is it just a response to market uncertainty or is this the operating model of the future for business of all sizes? Workspace as a service allows occupiers and landlords to focus on their core business activities and leave the management and curation of space to a third party with the management expertise and established supply chain to drive value.

26 September 2018   |  11:00 - 12:00

Understanding Economic Intelligence

Do you understand how the economy works and what the key indicators are? Do you know the particulars of an economic outlook and why economists get it wrong so often? This session features Roger Martin-Fagg, an economist turned strategist. His book Making Sense of the Economy is in its fourth reprint. Roger is a practical researcher who focuses on how the economy really works and the behaviour of banks and causes of economic instability. Learn the reasons for boom and bust, productivity challenges driving AI, and where the USA, UK and EU are in the economic cycle. His views on economic intelligence will include forecasts for growth, interest rates, inflation and exchange rates.

26 September 2018   |  11:00 - 12:00

Creating World Class CRE Professionals: Identifying, Developing and Inspiring the Next Generation

Corporate Real Estate continues to be a dynamic, exciting and ever changing profession filled with a myriad of opportunities, uncertainties and challenges. Attracting talent, and then retaining it, becomes ever more difficult as technology shifts traditional job roles and creates new competition in employee sourcing between businesses.

26 September 2018   |  11:00 - 12:00

Artificial Intelligence and the Human Experience

Track: Young Leader
Artificial Intelligence is bringing a new wave of change, often leaving workers wondering what it means for the future of their jobs. This session takes a look at how evolving technologies and new innovations are impacting work, workers and the workplace. The increased focus on and anticipation of AI is often resulting in decreased employee engagement and suffering performance. While there is a need to address the inevitable emergence of these new technologies, there is also a need to find ways to make the workplace a powerful asset for employees. This session will discuss emerging technology and review the impact technology has on the workplace, as well as identify design strategies that increase engagement despite the inevitability of change.

26 September 2018   |  11:00 - 12:00

Acting On Data: Improving Enterprise Performance

As a CRE (corporate real estate) practitioner, how do you keep pace with the shifting needs of leading global enterprises in emerging economic models? This panel of workplace experts from across the globe will bring to life the insights gathered from workplace performance data over 15 years.

26 September 2018   |  13:30 - 14:30

Executive Exchange - Brexit: Economic Consequences

Track: Leadership
In June 2016, the UK voted to leave the European Union. This triggered Article 50 setting the departure date on 29 March 2019. What is the way forward for a post-Brexit Britain? What are the possible consequences for the UK and the EU? How well understood are the key features of the Customs Union and the Single Market? How do geopolitical risks in the EU and the rise of populism impact the economic outlook? Join economist Roger Martin-Fagg for a timely exchange of ideas and straight forward insights into this evolving look at the implications of Brexit.

26 September 2018   |  13:30 - 14:30

Revolutionising the Future of Smart Buildings

Track: Technology
Turning United Technologies (UTC) vision of a cutting-edge, collaborative workplace, with a state-of-the-art customer showcase and conference center into a reality was not without its challenges. The rapid pace of technology required two global leaders, UTC and JLL, to think differently and look toward the future to develop a smart building that provides an employee-centered workplace, distinctive customer experience and a high-degree of performance and sustainability. Employing the latest IoT technologies, the new UTC Center for Intelligent Buildings is an industry-leading example of how to design, develop and build a high-performance building. This timely case study provides an opportunity to learn practical insights in how to deliver a technologically advanced building with aggressive project timelines.

26 September 2018   |  13:30 - 14:30

Delivering Cost Management through Strategic Partnerships

In response to Unilever’s zero based budgeting targets and continued focus on improving operating margin Workplace rolled out a cost management programme using End to End cost data, Lean Analysis and Automation. This approach has helped FM teams understand and analyze their FM cost base across a global portfolio and make effective cost decisions in partnership with suppliers and the business. By the end of this session, you’ll gain insights over tools and techniques used to sustain effective cost management.

26 September 2018   |  13:30 - 14:30

Life in the Middle: Learning from Mid-Cap Tech and Media Organisations

Much has been made recently of the specific challenges and needs faced by rapidly growing technology start-ups as well as tech/media giants. But what about established, mid cap organisations who are often at the cusp of making flexible vs. long term lease decisions on their portfolio? How can real estate and facilities management strategies help contribute to meeting business objectives, whilst remaining flexible enough to deal with change and evolution of the industry? In this session, numerous relevant questions will be addressed including: How do the technology and media industry's mid-cap organisations evolve their real estate portfolio’s strategy during periods of rapid growth, change and uncertainty and how do they predict the future? How important is it to be flexible? How do these organisations enable flexible office solutions to better meet evolving end user needs?

26 September 2018   |  13:30 - 14:30

Employee Experience: Proven Factors For A More Flexible Workplace

More and more workplaces are moving to a flexible working structure with the hope of providing employees with an effective workplace that actually works. But how does a move to flexible working impact a sense of community at work? Is it able to cater for all employees regardless of role complexity and is flexible working truly able to support a high-quality employee experience?

26 September 2018   |  13:30 - 14:30

Disruptive Design as a Tool for Future Change

In recent years, "disruption" has been a buzzword in the tech industry, but what does it actually mean, and how can it be applied to workplace design? How does one continue to create innovative solutions for a client, whilst reflecting their constantly evolving spirit? The answer lies in applying processes and drivers from the Tech Sector to the workplace. In a detailed case study, this session will explore the "agile working" methodology developed in the tech world.

26 September 2018   |  15:00 - 16:00

How Much Will Workplace Really Matter?

This workshop will explore the future impact of place on satisfaction, productivity and innovation. Is workplace culture more important than the design? Does tech help or hinder innovation? What trends are game changers and which are just fads? Designed to be a fully interactive session, research will be used to guide the debates and breakout sessions. Five subjects will be considered: Attracting and retaining superior talent; Stimulating Innovation; Increasing Efficiency; Promoting Knowledge Sharing; Strengthening "Brand Connection" or "Employee Engagement".

26 September 2018   |  15:00 - 16:00

Workplace Design for Wellbeing

As designers help clients invest in healthy sustainable design strategies, there is a clear need to track and validate the impact of these design decisions to further launch a successful and financially viable movement. The World Green Building Council’s newest research of leading case studies on human health and wellbeing in green buildings will be covered in this session.

26 September 2018   |  15:00 - 16:00

Incubate to Accelerate

We live in an age of disruptive innovation. Established industries have been revolutioinised by technology driven start-ups. A growing number of major corporations are harnessing the potential of start-ups by creating corporate incubator programmes and innovation spaces. Incubators support start-ups at an early stage by giving them access to expertise, mentoring, physical workspace and sometimes investment. This session will delve into a case study of a corporate incubator programme with representatives from both the host incubator, and an 'incubatee' start-up company. The conversation will focus on what is driving the movement and the motivations for a corporate to set up their own incubator programme. The panel will discuss their motivations, successes, and lessons learned.

26 September 2018   |  15:00 - 16:00

Explore Blockchain in Corporate Real Estate

Blockchain is based on distributed ledger technology, which securely records information across a peer-to-peer network. Although it was originally created for trading Bitcoin, Blockchain's potential reaches far beyond cryptocurrency and may also revolutionize how CRE organizations operate. Blockchain ledgers can include land titles, loans, identities, logistics manifests and almost anything of value. The technology is still new, but the potential impact it can have on business is exciting, and immense. During this session, you will gain insights from SAP’s expertise in 25 industries to explain Blockchain from an enterprise perspective and its potential for CRE.

26 September 2018   |  16:15 - 17:00

Reduce Real Estate Costs: Use IFRS16 to Your Advantage!

The accounting rule book that has framed leasing negotiations for 15 years will be ripped up as the IFRS16 lease accounting regulations come into effect on 1 January 2019. Gone will be the constraints that precluded buy-back options as well as the exclusion of specialised property. This session will explore how some corporates have already applied the new standards to re-gear their leases and consequently have achieved beneficial outcomes which includes a reduction of occupancy costs by 35%, and new office leases at levels 40% below market rent.

26 September 2018   |  16:15 - 17:00

Creating Community Owned Workplace Guidelines @ Amex

Corporate Real Estate’s goal was to establish holistic guidance to support the creation of innovative workplaces; and, provide the framework to continuously improve their flexibility, effectiveness and environmental impact. This session will outline the process of developing global workplace guidelines. Key discussion points will include defining the goals, how information is gathered and translated into products, and the adoption of the guidelines by the community.

26 September 2018   |  16:15 - 17:00

Improvisation and Dealing with Uncertainty in Today's VUCA World

Track: Leadership
What exactly is VUCA and how does it impact us? Our current fast-paced world requires a different style of leadership than traditional management practices. This timely session will examine why that is and will provide practical techniques to adjust your leadership style to be more adaptive and agile. You will have the opportunity to use some improvisational exercises to build your muscles of quick decision making, leadership presence and confidence in a fun way.

26 September 2018   |  16:15 - 17:00

Assume Nothing

Track: Technology
Discover how Facebook grew from a dorm room to a company of over 30,000 employees spread out over 34 countries around the world while staying true to its simple and functional office design principles. In 2015, Facebook opened its one-of-a-kind 2,800 single room, open plan building. The sequel to this building recently opened and holds 3,500 people in open plan. The final building of the series is slated to open in January 2020.

26 September 2018   |  15:00 - 16:30

Co-Creation Lab: Innovation and Design Thinking

90 minute WorkshopIn Corporate Real Estate--and in any business function--it is becoming more and more important that we put the user (or consumer or buyer or business partner) in the center, not at the edges of what we design, build, and implement. The Co-Creation Lab workshops will focus on "customer centricity" and a methodology and process called design thinking that anyone can employ to be more innovative. In this session you’ll address how to empower real estate to be more agile and responsive to move at the speed of business. During this facilitated, highly interactive workshop you’ll be able to tap into the collective insight of the group and the power of breakthrough thinking to create actionable, result-oriented solutions to one of corporate real estate’s most pressing challenge.

27 September 2018   |  09:00 - 10:00

How Will the Future of Flexible Workspace Redefine Corporate Real Estate?

Pioneered by start-ups, entrepreneurs and freelancers, a growing number of companies are exploring how to incorporate the flexible workspace concepts into CRE strategy. Coworking and flexible spaces are fast becoming critical components of wider portfolio strategy, but many questions remain. This session will examine the future of the sector, get beneath the headlines and ask searching questions of providers and senior Global CRE leaders. It will explore the future of coworking and flex space using data and proprietary research which shows the dramatic growth of the sector and provides future projections; the drivers of activity and the rapid innovation; new models of flexible space and end-user perspectives on this trend.

27 September 2018   |  09:00 - 10:00

Cryptocurrency, Blockchain Technology and the Applications for Corporate Real Estate

The hype surrounding cryptocurrencies has reached global pitch with the value of Bitcoin increasing over 1,000% in the past few years. As speculators & investors cash-in on the rapid rise in the price of cryptocurrencies, the question remains as to whether there might be practical, real-world application for this emerging technology. Many experts believe that the value of these new 'digital coins' lies not in their purchasing power, but in the blockchain technology that powers their platform. A blockchain is a list of records which are linked by protocols designed to ensure the security, authenticity and integrity of data. Blockchains can record transactions between two parties in a verifiable and permanent way, which could provide real application for the commercial real estate industry. Join this diverse group of industry experts as they look to exploit the uncertainties surrounding cryptocurrencies while uncovering practical applications for blockchain technology.

27 September 2018   |  09:00 - 10:00

Bayer: Integrating Facility Management into Corporate Real Estate Management

With more than 1,000 sites in the Bayer Group, thousands of buildings and a two-digit million sq. mi. of building areas, the strategic management of Facility Management is a huge challenge for Bayer. As the company and its core businesses underwent changes in the last few years, it became a business need to address this challenge. Traditionally, the management of facilities occurred fully decentralized. Some initiatives had pointed to major potentials in creating a global, unified approach, and the Group's Senior Management decided to commission a Strategic Facility Management project owned by Bayer Real Estate, the global CREM unit of the Bayer Group.

27 September 2018   |  09:00 - 10:00

Focus in the Modern Work Environment

You know the problem – swarms of distractions, constant interruptions, various tones chiming all around, the overloading of mental circuits, and frequent feelings of frustration at trying to get everything done well and on time. This is the modern context in which most of us work. Many report that it is difficult to focus at work, which is leading to feelings of being unsatisfied and reduced performance.

27 September 2018   |  09:00 - 10:00

Beyond the Proof-of-Concept: How Nokia Rolled Out Smart Buildings

Track: Technology
Almost every corporate real estate leader is doing some sort of smart building trial to understand how to exploit the ROI promised by the technology. But the step from trial to full operations is steep. Join this session where Nokia shares how it accomplished a full smart building roll out to its large sites across Europe.

27 September 2018   |  09:00 - 11:00

Fortune Favors the Prepared Mind: Transforming Uncertainty into Thriving Futures

2 Hour Workshop
How can we bring about new and thriving futures as we face complex global challenges in a rapidly changing and uncertain world? This is one of the most pressing questions in today's knowledge economy, in which innovation and disruptive change have become one of the key drivers for social, technological, economical, environmental, as well as political dynamics (STEEP framework). The future cannot be predicted; however, it can be anticipated and prepared for. This session will explore the connections between uncertainty and innovation and experiment with a selection of future-oriented scenario planning methods.

27 September 2018   |  10:15 - 11:00

Virtual and Augmented Reality: Merging Physical and Virtual Worlds

At the advent of the experience economy, Virtual Reality (VR) is a computer generated simulation of a real life environment and it is already impacting the acquisition, design, construction and management of real estate. Augmented Reality (AR) the projection of computer-generated enhancements on top of an existing environment is coming fast. Some experts predict full integration into commercial real estate within a few years.

27 September 2018   |  10:15 - 11:00

How to Use Data Science to Enhance Employee Experience

Track: Technology
Creating an exceptional user experience within the workplace is becoming increasingly important to drive employee productivity, engagement and change acceptance. During this session Cisco’s team will share how they are taking workplace analytics to the next level by putting people at the center and integrating data across CRE, HR, and IT to understand employee experience, identify global trends, and predict future work patterns.

27 September 2018   |  10:15 - 11:00

Leveraged FM at Heineken: Leading Through Alignment and Influence

Heineken will present its approach to how it transformed the legacy local approach to FM to a leveraged enterprise FM model, resulting in a scalable and flexible model with a global roll-out. Key to its success was the development of a strategy built upon alignment across multiple stakeholders, including Finance, HR, Supply Chain, Procurement and Local Brewery Managers. This session will highlight key change management challenges in transitioning to a new, enterprise leveraged model that balanced global consistency with local customization. A key highlight of the discussion will be implementation, and how the business case was captured operationally from a local perspective. The overall case study will cover the full life-cycle from building top level alignment, defining a business case, through to implementation and change management.

27 September 2018   |  10:15 - 11:00

If Space-per-Head is Dead, What’s Next? How Microsoft is Designing for Employee Experience

Today more than ever, real estate is not about squeezing out every drop of space based on headcount. It's about being efficient to the point where your company has the luxury of investing in real estate programming that will advance the business value proposition. Accomplishing this in a world where workers roam more freely than ever requires technologies that can gather and conceptualize space usage data from actual, real-world sources at the team level. Microsoft is solving this important industry problem using the cloud, machine learning, analytics, and sociometric data across its global portfolio. Discover what Microsoft has learned about how precise, accurate attendance knowledge can help businesses both be smarter about space design and shift real estate thinking to a more strategic plane.

27 September 2018   |  10:15 - 11:00

The Power of One: A Case Study of Co-location

This session will review the co-location of fourteen Madrid agencies into one single building. This is the model that Publicis Groupe implemented in Paris and is now expanding to Madrid. This change has little to do with optimisation and real estate and more to do with how the Groupe wants to move toward a holding company to provide their clients with a fully integrated service. Taking the Madrid Publicis Groupe relocation project as an example, the session will look at how companies such as Saatchi & Saatchi, Leo Burnett and Publicis Media can cohabit in the same space whilst keeping their Brand identity, their different work styles and most importantly their market sector. Explore how co-location and a purposeful design benefit the creativity of the agency staff as well as client’s campaigns.

27 September 2018   |  11:15 - 12:15

Corporate Real Estate - Battle or Collaboration? A New Opportunity for Harmony Through Technology

It’s time to challenge the status quo of corporate real estate. For too long there has been a divide between departments in the same organisation; departments that have the same overall objectives, yet so often work independently as they strive to meet them. With the implementation of the new IFRS 16 accounting standards set for 2019, Finance Teams and Real Estate Departments will be faced with the common obstacle. As such, they will be required to accurately record and report on critical lease data to represent real estate portfolio information on the company balance sheet. To overcome the challenge and meet obligations, collaboration is the only route to success. This session will highlight the benefits of a combined strategic approach to the property life cycle, giving particular focus to how flexible and connected technology platforms can aid in bringing teams together to achieve efficiencies, deliver cost-savings and enhance data integrity.

27 September 2018   |  11:15 - 12:15

Corporate Occupiers: Strengthen Your Role in Place Making

Metro planning and site selection are important CRE functions. Yet it is mainly reactive in nature in that the urban designers, municipal bodies, regeneration corporations and developers set the agenda. Is this realistic in a 21st Century world where the nature of office consumption is changing given the growing C-Suite interest in engaging with Communities and harnessing the power of brand? Should this remain the preserve of the supply side or should the actual consumers of spaces and places have a say? What value could CRE bring to the table in terms of playing a role in master planning a neighbourhood? Should the CRE world take a leaf out of Amazon’s book in terms of their approach?

27 September 2018   |  11:15 - 12:15

The Future of Work – What’s Next for Corporate Real Estate?

The world of work is changing. Technology innovations are reshaping how and where work gets done. Real estate once was about acquiring and managing buildings. Now real estate has become a strategic lever for transformation, enabling organizations to achieve broader business goals. This panel session will feature a range of perspectives from C-suite, senior CRE leaders and disruptive thinkers on what’s next for CRE as it meets the challenges of the Future of Work.

27 September 2018   |  11:15 - 12:15

Be Your Best Under Duress

Track: Leadership
Discover how to “be your best” while confronted with stressful situations. During this session you will examine the triggers of stress and theories of fear avoidance. The “SCARF” model will be used to illustrate which situations put us under pressure and trigger physical anxiety effects. As a result of this session you will gain practical strategies and techniques to help you cope with unleashed stress/anxiety. Margo McClimans will walk you through interactive exercises that give a new twist on two familiar strategies; breathing and body posture.

27 September 2018   |  11:15 - 12:15

The Challenges of Big Portfolio Planning

Two of the UK's biggest property portfolios the Department of Works & Pensions and NHS are the focus of this session. Both organisations represent the largest UK estates transformations of recent times. The NHS has been on a journey to provide strategic and commercial discipline to a previously disparate property organisation. The Department of Works & Pensions has entered into its second generation strategic delivery model. Transformation is at the heart of both, with fundamental change, strong commercial discipline and rigour being applied to traditional public sector portfolios. Hear from the Property Leaders of both NHS Property Services and Department of Works & Pensions as they set out the progress, achievements and remaining challenges in front of them, reflect on their private sector experience and how it is assisting them in the Public Sector, and what can be learned from how they have been tackling a multitude of challenges.

27 September 2018   |  14:15 - 15:15

Counter Terrorism and Commercial Real Estate

In recent times, significant and impactful terrorist attacks have targeted crowded places in major European cities and have resulted in substantial loss of life, property damage and economic losses, as well as impacting on reputational damage and societal relations. A central focus of this session is to develop an understanding of the current considerations of terrorism and counter terrorism in the decision-making process of developments specifically related to crowded places, and to identify any barriers that may be acting as impediments to the adoption of counter terrorism protective security measures.

27 September 2018   |  14:15 - 15:15

Putting People First: the Value of User-Centred Design

This session will explore the latest developments in user-centred design, and how Virtual Reality (VR) technologies can be leveraged to truly ‘put people first’ when designing new spaces. There is a growing awareness of the need to design spaces for people. But it is surprisingly rare for users to be meaningfully involved in, and throughout, the design process. Developments in VR technology are opening up new opportunities for user-centred design – by enabling end users to experience and feedback upon designs as they are being developed. Putting people at the heart of a design project, and designing with, as well as for them, not only ensures a space that really works, it also creates a truly engaged community of users.

27 September 2018   |  14:15 - 15:15

The Gen Z Worksphere

Our workplace is not a "place" any more. What we do and where we store information is mostly no longer in a physical place but in a digital one. After ABW, Piazzas and havens, we're now heading toward empowering third places like harbors, hotel-lounges and restaurants and "Botteghe". The new trend is fluid, hybrid spaces, able to support us while creating, producing, learning and cross-fertilizing. How much of this is driven by Gen Z? If Gen Z seems to prefer virtual environments to real ones, their main desire is for the most seamless and empowering experience possible. In the "workspheres", then, every digital improvement has to be implemented according to the company needs, but also with an humanistic approach for the purpose of attracting and retaining Gen Z.

27 September 2018   |  14:15 - 15:15

The Campus of the Future

The Campus of the Future sets a new global standard for office headquarters. This campus in Perth Australia is designed to attract global talent and to connect its workforce to clients around the world. The site utilises many of the technologies and design features that are regularly cited for "the future of the office" and "office in 2025". Hosted by IBM's artificial intelligence, Watson, the site includes integrated robotic technology being pioneered by NASA's leading scientists in the field. The campus offers employees and guests more than 50 choices of working environments, from fully agile to scrum, and co-working. Using a "rightplace" strategy employees are guided by biometric technology and AI to the right workspace for the task in hand. Discover how leading firms such as Accenture, NASA, Tesla and IBM came to be involved in the project and what can be learnt from such a progressive scheme.

27 September 2018   |  14:15 - 15:15

A Race to Erase the Waste of Space – A Roundtable Competition

Track: Leadership
Take part in roundtable discussions and a playful competition between teams seated at the tables – and win a prize, praise and glory! Join us in networking and problem solving around the topics of new ways of working, a change in meeting cultures, space utilization and optimizing work settings to fit the changing needs in the workplace. Share experiences, ideas and suggestions between experts from inside and outside your own circle. Roundtable discussions will focus on how facility and property managers will have to prepare for the changing needs of a digitally enabled and mobile workforce: workplace experience design, shorter and flexible leasing models and the changes in the types of work settings that new work cultures require.